Copy desk Mindworks' staff works as an extension of the client's copy desk, copy editing stories and making pages. These functions happen in the same structure used by the client. The workflow and progress is visible at all times. The editorial team logs on to the client's server, accesses pages in the newsroom system and coordinates with copy editors online. Online services We help newspapers expand online operations without stretching budgets. Our teams also help newspapers target niche audiences with alerts, newsletters and digests. The time difference becomes an advantage, allowing for 24/7 updates and letting newspaper sites monitor conversations on forums. Special sections Our editorial staff can take up the creation of special sections for marketing departments and deliver these at fairly short notice. This includes high-quality advertising supplements. Examples A prominent newspaper in Asia uses Mindworks services for the copy editing and design of 25 daily pages. The job involves news selection, copy editing, layout and design. Better processes have helped the publisher reduce costs by 25%. This has helped the client publication increase local content significantly. A newspaper in southeast Asia has copy desk work for daily sports, markets and business pages done through Mindworks. With style alignment, copy editing and packaging taken care of, the publication has been able to add editorial pages and has seen an increase in advertisements. A weekly financial newspaper in the UK uses Mindworks editorial resources to aggregate newspaper content and for daily and weekly newsletters on asset management, investment banking and private equity. A leading US daily uses Mindworks to put together a 24-page annual advertising supplement involving reporting, writing, copy editing, design and layout. Strong editorial quality earned a good response from both readers and advertisers.

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